Janek Schaefer – Asleep at the Wheel…

Janek Schaefer’s website presents an impressive list of site-location projects that are very interesting to investigate, because they demonstrate Schaefer’s perfect balance of concept, visual and sound.
(A few of them, Unfolding and Extended Play, were presented on Ambientblog earlier).

As the Artist in Residence for the 2010 Milton Keynes International Festival, Schaefer presented Asleep at the Wheel…’: a location project for which he completely transformed the deserted Sainsbury’s supermarket into a three-lane highway at night, a ‘ghost road of cars’, where the audio is played from the in-car sound systems. From the car seats, visitors could listen to presentations and interviews thematically dealing with sustainability and the future of the earth, and how we can be able to improve that future. 

“The exhibition is a thought provoking and immersive sound installation for multiple car radios, that contemplates our future. Exhibited in a vast disused supermarket, three-lanes of cars dissect the darkened interior, as the multiple hazard lights illuminate the space, revealing the finite road of our consumer driven daydream.”